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Marketing Your Rental Property

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Rental Property Marketing

HD photos and flexible showings reduce vacancy

You’ll Enjoy the Best Marketing for New Tenants

High advertising exposure is key. Northpoint utilizes effective online websites that provide the highest traffic. Our leasing process includes:

  • Implement marketing/advertising campaigns.
  • Field Calls from and show to prospective tenants.
  • Perform tenant screenings (credit, income, reference, criminal, eviction history).
  • Provide walk-through inspections upon move-in/out.
  • Execute lease agreements per local laws and owner directives.

Professional Rental Market Analysis

Pricing the home correctly is one of the most important factors in getting it rented quickly. Overpricing the home will cause the property to rent less quickly, costing you time and money. We start with a competitive rental price analysis which combines market data with our professional knowledge of current market conditions to give you the most accurate rental price possible. This will get the home rented fast and for the most that the market will bear.

Professional Photos

If your property doesn’t look good online then prospective tenants will not want to come view it in person. We take professional, high resolution photos of our homes - In our experience properties that have professional photos get rented much faster.

Online Advertising Exposure

We market your property through our property management software called Propertyware. It then syndicates the listing out to several websites, including all the popular rental sites like Zillow and Trulia.

PREV: Overview NEXT: Tenant Screening

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Owner or Renter?

Not Sure What You Can Charge For Your Rental?

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$1,151

The average rent for a one bedroom rental in Columbia, SC.

$1,341

The average rent for a two bedroom rental in Columbia, SC.

$1,638

The average rent for a three bedroom rental in Columbia, SC.

$?

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left to find out what you
should be charging.

All data was taken from Apartments.com as of May 2025.

Why Choose Northpoint Asset Management

Why Hire Us Vs. Self-Managing

Choose a Property Management Company That Simplifies Operations and Maximizes Your Profits

Choose the Best Property Management for Your Investment

Selecting the right property management strategy is crucial for any landlord’s success. In Columbia’s competitive real estate market, Northpoint Asset Management offers unmatched expertise and dedication to maximizing your property’s potential. We transform your property management experience with our focus on performance, client satisfaction, and results-driven solutions.

Effortless Rent Management with 24/7 Access

Our approach prioritizes simplicity and convenience, giving you seamless control over your property’s financials. With round-the-clock access to streamlined accounting solutions, managing rent payments has never been easier. You can relax knowing your property’s finances are in expert hands, ensuring accuracy and transparency at all times.

Proactive Care and Tailored Solutions for Your Property

We take a proactive approach with regular, detailed inspections to catch potential issues before they become costly repairs. Our availability around the clock ensures tenant satisfaction and reduces maintenance expenses. By closely collaborating with you, we create customized property management solutions, from targeted advertising campaigns to handling evictions efficiently.

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